Digital marketing

Effective real estate marketing in the UAE

Enhance the efficiency of your advertising using digital marketing analytics tools on the Behomes platform — and increase company profits.

Behomes real estate marketing analytics dashboard
Key takeaways
  • Bayut ~36M, Property Finder ~62M, Dubizzle 84M audience/year.
  • One-click listing and promotion across all top portals.
  • An MLS to manage every property in one place.
  • Social, email and messenger campaigns with per-portal analytics.
Watch

See it in action

A quick walkthrough of how this works inside the Behomes platform.

Watch on YouTube ↗

Portals

Top 5 portals in the UAE for real estate promotion

When asked "where to advertise real estate?", everyone answers: on the popular portals. Behomes integrates with all of them — combining their audiences and letting you moderate listings from a single interface.

Bayut

~36 mln people/year. Average lead cost 150–250 AED.

Property Finder

~62 mln people/year. Average lead cost 200–300 AED.

Dubizzle

84 mln people/year across sections. Average lead cost 100–200 AED.

Behomes

A platform for professionals — 12 mln people/year, lead cost 120–180 AED.

MLS

What sets the Behomes platform apart

It is not just a site to promote real estate listings but a multiple listing system (MLS) for managing all your properties in one place. Behomes enables integration with all the listed platforms — not only combining their audiences to boost the effectiveness of digital advertising, but also letting you moderate listings from a single interface, eliminating the need to duplicate information on each platform.

Join Behomes, gain access to the best digital marketing tools on the UAE market, and become part of a unified ecosystem for brokers, developers and agencies.

Social media

Top social networks and strategies for each

Social media is an indispensable part of any real estate marketing strategy. Here's how to get the most from each channel.

Instagram

The ideal visual platform — high-quality photos, videos and Reels with virtual tours. Collaborate with influencers from adjacent niches (auto, interior design, tourism).

Facebook

Broad reach and powerful Lead Ads that flow straight into your CRM, in the right funnel, ready to work.

YouTube

Long-form property tours and expert content that builds trust and captures high-intent buyers.

TikTok

Short, engaging video to reach younger investors and build a personal brand fast.

Behomes

A professional social app for agents to grow their brand, find partners and discuss deals in real time.

All-in-one

Run every channel and track views, calls and cost-per-lead per platform from one Behomes dashboard.

Advertise everywhere from one place

One-click campaigns across every top UAE portal and social network — with analytics that show what works.

Get started
FAQ

Real estate marketing, answered

Where should I advertise real estate in the UAE?

On the top portals — Bayut, Property Finder and Dubizzle — plus social media. Behomes integrates all of them so you publish once and reach every audience.

What is an MLS?

A multiple listing system — a single place to manage all your properties and sync them across portals without duplicating information.

Which social network works best for real estate?

Instagram leads for visual content and Reels, with Facebook, YouTube and TikTok each adding reach. Behomes helps you run and measure all of them.

See it in action

Check the platform, then start free

Watch a quick tour of Behomes, then create your account and try it yourself.

Welcome to Behomes: Your All-in-One Real Estate Solution
How to Navigate & Use the Interactive Map
How to Make a Super Fast Presentation and Sales Offer
Create your free account
Related
Get started

Put your marketing on autopilot

Publish to every UAE portal and social network from one dashboard — and see exactly what drives leads.

  • One-click listings across Bayut, Property Finder & Dubizzle
  • Facebook & Instagram Lead Ads into your CRM
  • Per-portal analytics: views, calls, cost-per-lead
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Talk to the Behomes team

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